our values
We believe skincare should be clean, simple, and effective. Our products are made with safe, non-toxic ingredients that support the skin’s natural balance, without harsh chemicals or synthetic additives. Every formula is thoughtfully developed to deliver real results using proven, skin-loving ingredients. We’re committed to conscious choices — from ethical sourcing to eco-friendly packaging — and we never test on animals. At puakai, we value honesty over hype, and we create products you can trust to care for your skin, every day.
our promise
All products are certified natural and organic cosmetics, developed by experts and manufactured in our own factory in Riga, Latvia. We are proud to carry the COSMOS certification, an internationally recognized standard that guarantees the use of sustainably sourced ingredients, environmentally friendly production processes, and responsible packaging. COSMOS also ensures that our formulas are free from synthetic fragrances, dyes, and harmful chemicals — meeting the highest standards of clean beauty.
what we’re not made of
Our products are free from:
– parabens
– mineral oils
– silicones
– chemical UV filters
– polyethylene glycols (PEG)
– genetically modified organisms (GMO)
– artificial or animal-derived colorants
– nanomaterials
– synthetic fragrances
our values
our promise
what we’re not made of